YouTube is an application that has gained massive popularity among the youth and grown-ups alike over the past few years, so much so that people have started making a career out of being a ‘YouTuber’. As a beginner, you might often wonder ‘How do people make money on YouTube?’ Let’s find out!
YouTube originally started as a website which had music videos and informational videos primarily. The platform grew rapidly, was made into a mobile application and people from across the globe used it to showcase their talents and earn money at the same time.
After knowing how to make money on YouTube, from dancers to video gamers, from chefs to poets, from painters to singers, all sorts of artists made their own YouTube channels and uploaded their videos on YouTube for the world to see.
There are also informational videos by techies and teachers from all genres to make our lives easier. Today you can literally find ‘anything and everything’ by searching for it on YouTube. Try these YouTube classes for more.
How do people make money on YouTube?
- Join The YouTube Partner Program
- Ad Revenue & YouTube Premium
- Become An Affiliate Marketer
- Create Branded Content
- Super Chat & Super Stickers
- Super Thanks
- Sell Your Merchandise
- Channel Memberships
- YouTube Brand Connect
- YouTube Shorts Fund
- License Your Content To Media
If you are someone who is interested in making a substantial amount of money through YouTube by showcasing your talent or wants to know ‘How to get money from YouTube?’, then you are at the right place.
Keep reading this article to explore several avenues through which one can earn money on YouTube by sitting at home.
How to Earn Money From YouTube?
This article describes ‘How to get paid on YouTube?’ in great detail in the following points:
1. Join the YouTube Partner Program
One of the primary ways to earn money from YouTube is to join the YouTube partner program. It is a program which allows content creators and influencers to make money by posting videos on YouTube.
In order to be a part of the YouTube Partner Program, you must fulfil some basic criteria:
- You must be at least 18 years of age or have a parent/guardian who is above 18 years of age to sign the contract on your behalf.
- Your YouTube channel must have over 1000 subscribers and your content must have over 4000 watch hours to qualify for the YouTube partner program.
- You must live in a country where the YouTube partner program is available.
One can simply go to their respective YouTube accounts, click on ‘monetize’, provide necessary details and sign the contract provided by YouTube to start earning revenue from YouTube for posting ads and content.
2. Ad revenue & YouTube Premium
How to get money from YouTube through ad revenues? YouTube pays you for all the ads that they show before, during or after your video. This is called YouTube’s ad revenue model. However, what ads YouTube will show depends entirely on YouTube. YouTube can also ask you to advertise something during your video and you will get paid separately for that.
Apart from the revenue that content creators make through ads, they can earn more if their content gets listed on YouTube Premium.
YouTube Premium membership is availed by people to view ad-free content; therefore, any creator whose content lands up on the YouTube Premium content list will get a share of the revenue that YouTube will make through the viewer’s YouTube premium subscription fee.
Ad revenues are the major chunk of revenue for any YouTuber but if you are wondering how to make money on YouTube apart from getting paid off ad revenues then continue reading this article where we will discuss numerous other procedures of benefitting from YouTube.
3. Become an affiliate marketer
Wondering how to make money off YouTube through affiliate marketing? Here is your answer!
Creators can sell their own products or tie up with brands to advertise and sell that particular brand’s products by providing personal links in their video descriptions. YouTube promotes affiliate marketing to let small businesses and YouTubers grow via their platform.
YouTubers can make content advertising a product or even briefly mention it in their videos and provides a personal purchase link in the description box.
Whenever a purchase of product or service is made through that particular link, it counts towards the YouTuber’s account & earns them a certain amount of commission through the sale of the merchandise via their referral.
This is how to make money off YouTube through affiliate marketing. You might also like to know how to download videos from YouTube.
4. Create branded content
A one-line answer to the question of ‘how to get paid on YouTube?’ is: “Creating branded or sponsored content.”
One of the best ways to make money on YouTube is to partner up with major brands and create sponsored or branded content. Since the user base of a platform like YouTube is large, brands partner up with influencers who have a substantial number of subscribers and a target audience that is similar to the brand’s requirements.
These brands pay the influencers to make sponsored content so that they can in turn reach their target audience effectively and easily.
5. Super Chat & Super Stickers
If you wish to know how to get money from YouTube then you must know about the Superchat and Super Sticker features of YouTube.
During a Livestream, YouTube provides the option for Superchat and Super Stickers. Superchat is an option available to users watching a Livestream to donate whatever amount of money they wish to make their comments or stickers highlighted and stay pinned to the top of the chat pile of that particular Livestream session.
Users pay that amount so that their comments are visible to the YouTuber and the YouTuber might personally address it in the course of their Livestream. The greater amount of money a user pays, the longer his comment is visible on top of the dynamic chat section of that Livestream.
There are various slabs of money (ranging from $1 to around $500) that one can pay to make their comments or stickers stay pinned for a particular amount of time.
Whatever amount of money is given by viewers to make their comment appear on the top of all other comments, around 70% of that amount is received by the YouTuber and YouTube takes a cut of around 30%.
6. Super Thanks
The Super Thanks feature provided by YouTube allows the audience to applaud their favourite YouTuber for a nominal sum of money. This money goes to the YouTuber and the viewer’s comment is highlighted with animations popping up on the screen. It is similar to the Superchat feature.
7. Sell your merchandise
YouTube is a great platform to sell your merchandise if you are a small business owner. You already have a target audience who have subscribed because they like your products. Marketing your products to them the right way can help your business bloom.
You can create content in which you advertise the usefulness or purpose of your products or make videos based solely on the products. For example, if you want to know how to make money on YouTube, you can sell cosmetics, using a makeup video illustrating how unique or attractive your cosmetics are in comparison to other cosmetics.
8. Channel Memberships
When a YouTube influencer becomes a part of the YouTube Partner Program then users of YouTube have the option to purchase memberships to that influencer’s YouTube channel.
People purchase these channel memberships to avail special perks and privileges that the YouTuber offers in their channel. These monthly membership payments are recurring in nature and a user can choose to cancel the membership anytime. This is how to make money off YouTube by utilising channel membership fees.
9. YouTube Brand Connect
It is a program originally developed by ‘Famebit’ and is presently a subsidiary of YouTube. This program facilitates the networking of influencers and important brands to improve engagement on YouTube. Influencers and brands can both benefit from this monetization program by getting to connect with each other and sign lucrative deals.
10. YouTube Shorts Fund
If you are an influencer who does not prefer making long videos and is wondering how do people make money on YouTube by making crisp and brief videos, then YouTube Shorts is the option for you!
YouTube has a $100 Million fund for creators who make YouTube Shorts Videos, which are a minute long at the most. Every month, YouTube reaches out to several eligible creators and offers them a ‘Shorts bonus’ as a token of gratitude for choosing YouTube to advertise their content.
11. License your content to media
Licensing your content to the media is extremely important because today you never know when your video might go viral. If and when your video goes viral, the media houses will pay you to obtain the viral video and licensing becomes crucial because it allows the media houses to contact you easily and also pay you the rightful amount for the video.
If you are still wondering how to make money on YouTube, one of the ways in which an influencer can raise money is by pitching their next big idea to their fans and asking them to donate funds if they like the idea and wish for it to be successful.
This is called crowdfunding and what better platform is there to reach out to your fans if not YouTube? If your audience likes your idea, they will definitely pitch in to make it happen. The money raised has to be invested in the project that you promised to your audience.
Frequently Asked Questions
Q 1. How many views do you need to get paid on YouTube?
Ans. The payments for YouTube channels vary greatly but on average most YouTube channels make around $5 to $15 per 1,000 views on YouTube.
For YouTube to actually transfer money into your account, you will need to have earned at least $100. It translates to a minimum of 10,000 views approximately for a channel that makes $10 per 1000 views.
Depending on what amount of money your channel makes per 1000 views on a video, your minimum number of views required to get paid will be calculated. On average it is around 10,000 to 50,000 views.
Q 2. How many subscribers do you need on YouTube to make money?
Ans. You need to have a minimum of 1000 subscribers to your channel in addition to 4000 watch hours in the past year to be eligible for the YouTube partnership program which allows you to earn money by monetizing your channel.
Q 3. How can I increase my subscribers?
Ans. Before answering the question of how to earn money from YouTube, we need to know how to increase our subscriber count. There are numerous ways to increase your YouTube subscribers. Some of them are:
- Add a subscribe button under your videos and ask viewers to subscribe during the length of the video (preferably towards the beginning).
- Make playlists for your videos. A playlist not only organizes your videos but also attracts subscribers.
- If possible, try replying to every comment and engaging with your audience at a personal level.
- Create brand logos and promote your channel on other social media platforms through your own and your friends/family members’ accounts.
- Pay great attention to video quality, sound quality, editing and most importantly, video content. These are distinguishing factors that decide whether a person should or should not subscribe to your YouTube channel
Q 4. What happens after 1k subscribers on YouTube?
Ans. Once you get 1k subscribers on YouTube, YouTube sends you a congratulations mail. In addition to having 1k subscribers if you also have 4000 watch hours in the past year then you stand a chance to be a part of the YouTube partner program. The program helps you monetize your YouTube videos.
Q 5. How do YouTubers get paid or how does YouTube send you the money?
Ans. While enrolling in the YouTube partner program, you have to create an AdSense Account. All your earnings will be transferred to your AdSense account. If you provide your bank details in your AdSense account, YouTube will wire the amount at the end of every month to the bank account that has been provided.
Q 6. How to earn money from YouTube without making videos?
Ans. There is a way to make money on YouTube without making your own content/videos. You can reuse the videos under ‘creative common license’ posted by other people.
You can post the videos directly on your channel but making changes in the video or editing the video to provide your own inputs is highly recommended as it is much more respectable, showcases your creativity and makes your content unique.
We hope this answers your question of ‘how to get paid on YouTube without making new videos?’.
Q 7. How much money do YouTubers make per year?
Ans. Successful YouTubers stand to make around $40,000 to $70,000 per year. However, the amount of money you will earn greatly depends on the amount you receive per 1000 views on a single video. People who have just started making YouTube videos earn nominal amounts per year. If you can make it big as a YouTuber, you can even earn more than a million dollars per year.
Related: How to download audio from YouTube?
The question of ‘How to make money on YouTube?’ or ‘What are the different ways in which one can make money on YouTube?’ has been answered comprehensively. We hope this article assists you in kick-starting your career as a YouTuber and you are well aware of how to get paid on YouTube for your talents.