Author name: Frank Mathews

Frank Mathews is a marketing professor at a renowned University in California and a keen writer. He has been in the business of educating students for over three decades now. In the last five years, he has tried to extend his support to students online as he now shares his insights via his writings. He is also a father to two beautiful girls with whom he loves to spend all his free time.

Best Influencer Marketing Courses

12 Best Influencer Marketing Training: Online Courses & Classes

What is influencer marketing? It is the art and the ability to engage internal and industry experts using active networks. The proper use of influencer marketing can aid in achieving measurable business objectives.   Further, this marketing strategy is rising in popularity as the influencer has the power and potential to capitalize and yield significant …

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Best Content Marketing Courses

13 Best Content marketing Classes With Training-Be A Pro!

If numbers are to be believed, a 2021 survey suggests that over ninety percent of marketers regarded content marketing as the most effective means to reach existing customers and target new ones.   Of the companies already employing content marketing as a popular channel for marketing, seventy-five percent have increased their content marketing budgets.   …

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Best Marketing analytics

15 Best Marketing Analytics Classes with Certification

Regardless of the organization’s size, at some point in time or the other, each kind of business feels overwhelmed with customer choices. However, having truckloads of information will not necessarily result in top-notch decision-making.   Be it, anyone, the ability to interpret data feels quite a daunting task. For marketers, it is all the more …

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Best Coursera Digital Marketing Courses

7 Best Coursera Digital Marketing Certificate Courses

People on the internet consider your presence on social media to gauge your company’s quality and trustworthiness when making purchase decisions.   Nothing ensures your audience’s trust and quality, like having thousands of dedicated and loyal social media followers on your profile.   Your social media profile should be professional and appealing, and you’ll be …

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